People who
use Android smartphones may have greater levels of honesty and humility than
iPhone users. Researchers also found that women were twice more likely to own
an iPhone than an Android phone. Smartphone choice is the most basic level of
smartphone personalization, and even this can tell us a lot about the user. Researchers
conducted two studies. In the first, they asked 240 participants to complete a
questionnaire about characteristics they associated with users of each phone
brand. In the second study, they tested these stereotypes against personality
traits of 530 Android and iPhone users. The results from the first study showed
Android users are perceived to have greater levels of honesty and humility,
agreeableness and openness traits but are seen as less of an extrovert than
iPhone users. The results from the second study showed most of the personality
stereotypes did not occur in reality, as only honesty and humility was found in
greater amounts within Android users. When measuring the characteristics “avoidance
of similarity”, Android users avoided similarity more than iPhone users.
Monday, 19 September 2016
Why Bosses Should Play Happy Songs
Listening
to “Happy” at work could make you happy! A study has found that exposure to
happy music has capability to make the workplace more cooperative and
supportive. Researchers conducted two studies to test the effect of different
types of music on the cooperative behavior of individuals. For each study,
participants were grouped into teams of three.
Each team member was given multiple opportunities to either contribute
to the team’s value using tokens or keep the tokens for personal use. When happy,
upbeat music was played, team members were more likely to contribute to the
group’s value. However, when unpleasant music was played, participants were
more likely to keep tokens for themselves. When happy, upbeat songs were
played, researchers found contribution levels to public good were one-third
higher compared to the less pleasant music. When they conducted a second
experiment testing how people react when no music is played, results were same.
Music is a pervasive part of much of our daily lives, whether we consciously
notice it or not. Music might melt into the background in places like
supermarket or gyms and it’s very prominent in places of worship or
presidential conventions. People seem more likely to get into sync with each
other if they’re listening to music that has a steady beat to it. The researchers
suggested that managers should consider not only customer experience but also
workers’ choices when picking the day’s music.
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